I read a report saying how the founder of Southwest likes to dress like Elvis -- and just now as I was searching for his photo I found this on the photo page: The wild turkey
(September 1, 2001) Herb Kelleher chain-smokes, loves Wild Turkey whiskey and is often seen dressing up as Elvis.
In an industry that's roundly reviled by customers, Southwest Airlines largely stands alone. Thanks to the extremely effective, maverick-cum-evangelistic leadership of Kelleher, Southwest has outlasted competitors big and small to become bigger than all of them combined.
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